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      Is a franchise model the only way to save rugby union?

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Rugby Union

  • Is a franchise model the only way to save rugby union?

    Sport Business

    Despite various approaches to the same question as to whether rugby can find a stable commercial footing, various rugby factions seem to be coming to the same conclusion: are franchises the answer? Franchise sport can be hit and miss; in the US NFL and NBA franchises are seeing valuations north of $5bn. In the Indian [...]

  • Bath favourites for Premiership title but you cannot write off Cheika

    Sport

    Saturday’s sell-out Premiership final between Bath Rugby and Leicester Tigers feels like something from the 90s, when these two – alongside Wasps – were the powerhouses of English ovalball. But looking at the two squads set to clash at the 82,000-capacity Allianz Stadium in Twickenham this weekend, they couldn’t be any further from those teams [...]

  • Rugby 7s returns to London this Friday with 50-team bonanza

    Sport

    Fifty universities will descend on Richmond this Friday as rugby sevens continues its revival in the capital. After the Square Mile enjoyed the London City 7s – won by Harlequins at the HAC this spring – the University Celestial 7s will take place at Richmond Athletic Ground on Friday. “We’re talking about nearly 1,000 of [...]

  • Exclusive: R360 rugby breakaway will have a player draft and be free-to-air

    June 11, 2025

    The R360 global rugby breakaway plans to be broadcast free-to-air, beginning with a draft of big-name male and female players where club owners are mic’d up, City AM has learned. The franchise-based project is slated to launch next year and – if successful – promises to fix the loss-making club game and change the face [...]

  • R360 rugby project fully funded and profitable after a year, say insiders

    June 9, 2025

    The breakaway R360 global club rugby competition has already secured the funding to launch in 2026 and is targeting a profit in its second year, sources close to the ambitious project have told City AM. Organisers of R360 intend to change the face of the sport through franchise ownership, attracting brands not traditionally associated with [...]

  • Investec Champions Cup lands Emirates deal

    June 4, 2025

    Investec Champions Cup governing body EPCR have landed Emirates Airlines as their newest principal sponsor. The deal will see the airline become a European Professional Club Rugby premium partner and official airline partner for both of the European club competitions organised by the body. It comes amid rumours that chief commercial officer Francois Vergnol is [...]

  • France real winners out of Bordeaux Champions Cup success

    May 26, 2025

    Sometimes it takes a Bordeaux to come along and remind you why the Investec Champions Cup is the most prestigious competition in club rugby. A couple of years ago you wouldn’t have even put Bordeaux in the mix to reach the knockout stages of the competition, then they started to build a ruthless machine that [...]

  • Investec Champions Cup: Cardiff, Chippy Lane and rugby’s selling point

    May 26, 2025

    Walking down Cardiff’s iconic “Chippy Lane” in the shadow of the Principality Stadium on Saturday night after the Investec Champions Cup final was a reminder of the very best of club rugby. Bordeaux fans celebrating their 28-20 victory alongside Northampton Saints fans drinking away their sorrows – before the mad dash back across the border [...]

  • Investec Champions Cup: Ref Amashukeli embodies rugby and business

    May 23, 2025

    Champions Cup sponsor Investec’s Tim Burnell discusses how referee Nika Amashukeli’s rise is a lesson in business and rugby. As the Investec Champions Cup final approaches, anticipation is building, not only for the rugby itself, but for what it represents: ongoing commitment, seeking excellence and working together to achieve a goal.  A powerful example of [...]

  • Does ProD2 on YouTube offer example to other leagues wanting exposure?

    May 23, 2025

    Few sports fans would have heard of the ProD2, but for rugby nuts it is seen as the best second tier competition across the sport’s global offering. Last night saw Provence and Soyaux Angouleme face off in the post-season playoffs. And for the first time Brits were able to tune in. But you’d struggle to [...]

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